Latent Desires
One-month clinic that uncovers what your customers want.
Fix churn
Lift adoption
Unlock growth
Trying to build something people want but not sure why things aren't working?
Will this ad/market messaging work?
Will this landing page increase sign ups?
Will this improvement stop churn?
Will this feature unlock growth?
What people want is hidden in plain sight!
Uncovering what people want unveils icebergs of latent demand
People rarely buy what the company think it’s selling. - Peter Drucker
Your customers are using your product to make progress that wasn’t possible before.
